You’ve seen the show, NOW READ THE BOOK


Whether you’re putting your house on the market now or improving it in the future, this handy guide will help you gain more from the sale. In Designed to Sell you’ll discover seller success stories, room transformations, thrifty cosmetic fixes and inexpensive extras buyers love. Specifically written for active sellers, home improvement enthusiasts and avid fans of the show, the book is full of useful information, photography and behind the scenes tidbits





What are the top things you can do to make your house show better? Secrets That Sell and Designed to Sell resident agents Donna and Shannon Freeman consider these as musts:

  1. Finish any incomplete home improvement projects.
  2. Paint walls. A bonus is that fresh paint has a subliminal smell that sends a “wow, this is new” signal to house hunters.
  3. Replace dirty or worn floors; thoroughly clean existing ones.
  4. Green up the lawn and plant flowers in the landscaping.

Designed To Sellism

One purpose per room, please. Buyers shouldn’t have to work to figure out how a home can function for them, so make sure each room has a clear identity.

“Do the buyers’ work for them. Make them walk in and go ‘Yeah, I want to pay more for this house.’”

Donna Freeman
real estate expert

“Is this someone’s living room or have I just wandered into a thrift store?”

Shannon Freeman
real estate expert



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